“Moving money forward“ Money Forward 10th

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Sustainability of Money Forward

Aspiring to resolve financial issues for all and create society that drives challenge.

Since our founding, we have embraced our corporate mission, “Money Forward. Move your life forward,” and aspired to eliminate financial issues and concerns from the world. Money is merely a tool for living. Yet, many individuals and companies are pressured and affected by it due to lack of adequate knowledge and are unable to take actions. Through our services, we support people to move their lives forward and to drastically enrich everyday life, thus create a society that drives challenges.

Our mission, business activities, and future outlook are summarized in detail in our Integrated Report, which is updated once a year.
We also plan to update our ESG (Environmental, Social, and Governance) data as needed.
Integrated Report / ESG data(Published in April 2022)

CEO message

We have been providing various services since our foundation, with kind support from our users, partners, and shareholders. We sincerely appreciate your ongoing support.
Financial issues are universal. The concept of money may have been affecting lives of people ever since ancient times when seashells, rice, or metal was used as money. Financial problems have persisted in our long-established capitalist economy too. Periodic recessions such as those triggered by the burst of bubble economy and the global financial crisis, and the increasing gap in wealth around the world are some examples that exist beyond time and space. And now, the world economy is facing another crisis caused by the pandemic.
Money Forward believes a sustainable society should be a society that is sustainable for individuals and businesses. It is a society where individuals can take on challenges without concerns about their living environment. This requires creating a framework that minimizes the impact of unforeseeable events and enables optimal actions.
We currently offer many services, but the road to achieving a sustainable society is without an end, and we believe it is our eternal challenge as a corporation. We will continue to work together to face the universal and expansive financial issues to make social contribution.

Money Forward, Inc.
Representative Director, President and CEO

Yosuke Tsuji

CEO’s Blog (Japanese)

Three Priority Themes (Materiality) to Achieve our Vision for the Society

To realize our vision for the society and to steadily increase shareholder value, we have organized and set three key themes of materiality: “User Forward,” “Society Forward,” and “Talent Forward. We will focus on these as well as the supporting foundations, i.e., “penetration of Money Forward’s Mission/Vision/Value/Culture” and “Governance that balances offense and defense.”

  • User Forward
    • Provide Services that Solve Financial Issues for a Diverse Range of Users (B2B and B2C)
    • Solve Users’ Problems with Technology and Design
    • Promote Investment in Security to Ensure the Safety
  • Society Forward
    • Contribute to DX of Society with Diverse Partners
    • Promoting Activities to Realize a Better Social System
    • Practice Environmentally Friendly Management
  • Talent Forward
    • Create Diverse Growth Opportunities to Draw out Potential of Employees
    • Management’s Commitment to Member’s talent Development
    • Create an Environment that Accepts Diverse Viewpoints Regardless of Gender, Nationality, Age, and Educational Background

Foundations Supporting Three Priority Themes

Identification of Priority Themes

Value Creation Model

Structure for Promoting Sustainability

In February 2021, we appointed Toshio Taki, Group Executive Officer and CoPA (Chief of Public Affairs), as Head of Sustainability.
We also established the Sustainability Committee with the aim of further promoting sustainability through regular discussions including External Directors and Executive Officers of each business division in February 2022. The Committee is composed of members appointed by the Board of Directors, and is chaired by the Representative Director, President and CEO. The Committee also ensures the effectiveness and efficiency of sustainability measures by requesting the attendance of External Directors and senior executives of each business division as necessary.
The Committee meets bimonthly to deliberate on sustainability initiatives, monitor the implementation of the measures, and report to the Board of Directors.
Members of the Committee’s Office will further promote company-wide efforts to implement various measures determined by the Committee and the Board of Directors, through coordination with liaisons in related corporate and business divisions within the Group.

Click here for the Announcement regarding Establishment of the Sustainability Committee

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